National Bikini Day 2023 Date, History and Significance

National Bikini Day 2023 Date, History and Significance

History of National Bikini Day 2023

While not much known about the history of National Bikini Day 2023, it was on 5 July 1946, that designer Louis Réard made the world’s smallest bathing suit and called it as a bikini and ever since the new piece of sensuous, lingerie-style came into existence. The designer hoped his declaration of fashion would explosive, much like the Bikini Atoll atomic tests. Bikini was name after the Bikini Atoll, where the United States carried out nuclear tests. 

The modest two-piece has appeared in the United States during World War II. Although Europe dressed the bikini eagerly after a long and arduous world war, the American sense of decency stopped them from bikini acceptance until the 1960s. The bikini today comes in all shapes, sizes, colours, and fabrics. Designers extended the trend to flatter more body shapes, which attracted more women to wear fashion.

National Bikini Day Significance And Theme of The Year 2023

National Bikini Day is celebrated on July 5 of every year. Bikini Day 2023 marked as the main goal to enjoy the summer break at the beach in a bikini. As the National Bikini Day falls in time for the summer break, it is simply a perfect day to celebrate during holidays and travels. The day promotes a summer marketing campaign that naturally ties in with bikinis! National Bikini Day coincides with the anniversary of the invention of the famous swimwear by Parisian fashion designer, Louis Reard.

There are different ways you can celebrate the National Bikini Day. However, since we are amid a pandemic, you might not want to head to a crowded beach for your own safety and that of the others.  The COVID-19 pandemic cases are only increasing, therefore, it is important that you protect yourself and others by avoiding public places.

(The above story first appeared on LatestLY on Jul 04, 2021 08:02 PM IST. For more news and updates on politics, world, sports, entertainment and lifestyle, log on to our website newsthalabhula.com).

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